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A New ES Resort for Winter 2017/18
NEW: ES NENDAZ
Since winter 2014-15, a high quality ski school in black uniforms specialising in personal service and great instructors, has been operating out of the Premier Alpine Centre ski shop in Nendaz.
We have been watching their professional operation with interest ever since, and this winter we are pleased to announce that we will be taking on their existing instructor team and growing their operations as ES Nendaz!
The school will continue to operate from Premier Alpine Centre, so that Nendaz clients will be able to arrange everything for their holiday from one central point.

Premier Alpine Centre is a high quality shop, rentals and services provider with premises in the Hôtel Nendaz 4 Vallées, a luxury four-star hotel and spa complex located in the resort centre. With an emphasis on personal service, and a flexible and responsive team, PAC has a lot of objectives in common with ES and we are very much looking forward to working with them this winter.
You can take a look at Premier Alpine Centre and what they do HERE.
With this partnership, ES Nendaz will grow and offer a greater variety of lessons with qualified and experienced instructors who specialise in helping you get the most out of your holiday time. Whether it’s the pre-lesson meeting at your accommodation, or the little extras like tissues, balloons for the children, and lip salve, the emphasis, as with all of our ES resorts, is on quality and individual service.

In Nendaz we will also offer our well-known Kids Academy; Small group lessons where each child is tracked by GPS, with medals, certificates, goodie bags and an end-of-week prize giving (with vin chaud for the parents 😉) outside Premier Alpine Centre. These small group lessons will run in the peak holiday weeks of the winter. There are limited places to ensure quality, with a maximum of six children per group (never exceeded).

ES Nendaz also gives us the opportunity to add on some fun days out from Verbier, such as ‘Skiing and Spa’ days. More information to follow..!
For more details and to book, please contact:
[email protected] or +41 27 771 6222.
We are open seven days a week and will be delighted to hear from you.
Get the Low-down on St. Moritz
St.Moritz has earned a reputation as one of the most exclusive ski resorts in Switzerland, but what’s it got that other Swiss resorts don’t? What exactly puts it a cut above? We caught up with Alina Zaiceva, Head of Marketing and Communication at our ES St. Moritz partner shool, Ski Cool. Alina is originally from Latvia but has worked and lived in Switzerland for six years. She also speaks loads of languages: Russian, Latvian, English, French, Italian and German, as well as a little bit of Norwegian and Ukrainian. So combined with her marketing role, it’s safe to say she knows her way around St. Moritz like the back of her hand! Here are her top tips for visiting this Swiss paradise.
Hi Alina! What exactly does your job as Head of Marketing and Communication involve?
I am responsible for all marketing, communications and sales within St. Moritz. I take care of selling our services, promoting them on local and international markets, developing the business, looking for new selling and promotional channels, managing the relationship with our business partners such as ES, Murtaroel Restaurant, Bvlgari, Swiss Helicopter, local hotels and more. I am also responsible for all website management, social media and concierge services, as well as HR and PR. It’s a very diverse position!

Tell us a bit about your partnership with ES:
We have happily worked with ES for many seasons! We are happy to deliver ski and snowboard lessons to ES guests who are visiting St. Moritz and looking for a professional delivery of snow sport services. It is always a pleasure to work with very efficient, fast, professional and fun team at ES. We can always rely on our collaboration and always are happy to talk about it. Laura and Julian are doing great job managing so many employees and providing service on a very high level.
What kind of skiing can people expect in St. Moritz?
St. Moritz has a big diversity of ski pistes and off-piste areas. One of our main luxuries is… LAKES! They are beautiful to look at when you ski, it’s beautiful to be on them when they are frozen and experience all the activities they have to offer. The ‘champagne climate’ on the pistes of the Engadine Valley, which brings around around 320 days per year of sun, makes every day unique and unforgettable.
We deliver lessons on Corviglia, Corvatsch and Diavolezza mountains – each and every one of them has something special and extraordinary. There are pistes for all levels – beginners, intermediates and advanced, but the majority of them are intermediate. Guests can also have fun at the Snowparks in Corviglia and Corvatsch and experience amazing off-piste skiing when there are suitable conditions. Corvatsch has huge Snowpark and holds many freestyle ski and snowboard competitions every year, it’s one of the most favourable places for snowboarders.
Cross-country skiing is also very popular in Engadine valley, we have many kilometres of cross country slopes and many of them pass through the frozen lakes.

And what can people expect from a ski lesson with Ski Cool?
Professionalism, Swiss punctuality, a lot of fun, strong client commitment, personalised service, service on demand and concierge service. You’ll want to come back again and have more ski or snowboard lessons with us!
What would you say are some of the best things to do in St. Moritz outside of skiing?
Bobsleigh rides [St. Moritz is home to the legendary Cresta Run], helicopter sightseeing flights with Swiss Helicopter, watching Snow Polo on the frozen lakes. You can also watch horse races on the lakes, they’re known as ‘White Turf‘ races. Then there’s toboggan experiences, Muottas Muragl visits [one of St. Moritz’s many peaks, with stunning panoramas, a white-knuckle toboggan trail, snow shoe walks and a first-class hotel], ice skating, curling and of course shopping and food trying. Spa experiences in St. Moritz’s hotels and spa centres are always a must!

What do you think is St. Moritz’s best-kept secret?
The secret has to remain a secret! But… there are many of them. Some of them are… the champagne climate and the beautiful mountains, Corviglia and Corvatsch; the luxury and sophisticated atmosphere with its easiness and laid-backness; night skiing on Corvatsch every Friday night; the Gourmet Festival; cross-country skiing; helicopter sightseeing tours above the valley and many many more.
And finally, what advice would you give to someone looking to book their first winter holiday to St. Moritz?
Spend as much time as you can exploring the ski pistes! Go up very early and see how the sun rises above the beautiful Swiss Alps!

Well, if you hadn’t wanted to go to St. Moritz before, we hope you definitely want to go now! Frozen lakes, bobsleighing, snow polo?! St. Moritz is definitely a cut above in terms of après ski activities! If you’re looking to ski or snowboard in St. Moritz this winter, get in touch! We’d love to sort you out with some private lessons and help you make the most of your time on the slopes.
Lost Your Confidence Skiing? You’re Not Alone.
By Julian Griffiths
Photos by Nick Reader
Many times throughout my career, I’ve heard mums tell me that they used to love skiing with their husbands, but post-kids have found themselves trailing behind the family, children accelerating ahead in ability while mum and sometimes dad become more and more fearful, losing confidence day after day. However, this issue is not just limited to mums; in any family or group where one person has fallen behind or started at a disadvantage, keeping up can be an experience terrifying enough to put you off for good.
Even for those who love to ski, a partner who doesn’t enjoy skiing with you can have a negative impact on your skiing experience.
My favourite client over the past two seasons has been a mature gentleman widower who has remarried an avid skier. Let’s call him Bob. We were paired up by a mutual friend who could see Bob was struggling to keep up and not enjoying his skiing.

Bob arrived, and I asked the usual questions.
Which runs have you skied?
He’d skied all the challenging, marked off-piste runs in Verbier. Quite impressive.
How long have you been skiing?
A few years after a 30-year gap.
Then we went skiing; experience taught me to start on a super easy run. As I eased into the first turn, I looked back, and Bob seemed ok. He rotated his feet, steering his skis towards the fall-line. Then suddenly, as his skis approached the fall-line, his shoulder rotated into the turn, hips followed and the skis, now virtually flat and with most of his weight on the inside ski, started to wobble. As much as he twisted his body, his skis only slightly turned, reluctantly and wobbling violently. Skis can be tricky like this. Turn the legs, you’re alright; turn the body, the skis don’t like it.
The same calamity occurred on the next turn. And the next. At each turn, Bob’s skis wobbled uncontrollably and only took him where he wanted to go in the most unhelpful and reluctant way they could: slowly. Skiing like this is no fun; the skier feels the speed getting away from them, like they have no control.
That Bob made it down some of the runs he’d skied was incredible.

Of course, Bob could feel that the skis didn’t want to turn, so did what came naturally: he rotated his body and hips more and more into each turn. This kind of rotation only makes it worse, flattening the skis and making the wobble turn into a shake.
Now, Bob’s a staunch bloke; he can handle himself and a bit of wobbling wasn’t going to put him off. But skiing like this is exhausting and it was taking its toll. What really struck me about his terrible technique was that he looked so uncomfortable doing it. It was difficult, inefficient, tiring and looked bad, but it had got him down some of the most terrifying slopes Verbier has to offer.
Bob’s not the sort of person to admit to being terrified halfway down the Vallon D’Abris. He’s a tough old coot. His problem was that his new wife, an awesome skier, had been dragging him down these difficult slopes. This experience was probably not much fun for either party; I’d been lucky to catch Bob before he gave up on skiing entirely.
Our first lesson was on an easy blue run. At the end of the session, I sat down with Bob and explained that his over-rotating was caused by his wife and friends taking him, for years, down slopes that were too steep.

While he was trying to get the turn over with as soon as possible, the proper technique is very different, much more subtle, and the only place for him to learn it was the flattest slope we could find.
Luckily, he agreed to give it a go.
For the remainder of the week, for two hours a day, we went to Verbier’s beginner slopes and carefully re-built Bob’s technique from the ground up. Bad habits take a lot of un-learning, but we progressed bit by bit. Bob started to enjoy a good turn and be very aware of a bad one.
Later that season Bob came back, and we did another week. This time we went a little higher up the mountain, more efficient now, and a little faster. Bob even admitted he was beginning to enjoy skiing.
Of course, this has taken a lot of patience. As an instructor, I’m pretty stoked to have someone skiing on the mountain with me who was on the cusp of giving it all up.

Bob’s wife is happy; we often finish our lessons at a restaurant on the mountain where they can have lunch together. Sometimes I’m invited to join, which is always a pleasure for any ski instructor, even the boss of the ski school. Bob’s confidence is mostly back. Sometimes there are setbacks; friends have taken him on a slope that’s too steep. If this happens, I can see the difference straight away in our next lesson.
Stick to easy pistes if you’re trying to build confidence. Places and slopes where you are comfortable. The steeper slopes only make things happen too quickly, with too much force.
Confidence is a tricky thing; many people offer fancy fear-reducing psychological treatments like neuro-linguistic programming (NLP) and hypnosis. However, I think this is pretty pointless unless you’re genuinely traumatised. Most people just need to feel confident doing turns. Then they feel safer going skiing. This safeness, this confidence, eventually leads to being able to ski faster.
In my experience, a bit of time spent going back to basics, remembering the things you learned when you started skiing, the right guidance and the right terrain is what it takes. The most important aspect for anyone who finds themselves out of their depth on skis is to go back to easy pistes and re-learn the necessary skills to tackle the slopes with ease.
Bob and I hopefully will ski together for many more years; I hope one day he will ski as fast as his wife. Already, last season she was genuinely impressed with his progress when she swooshed passed us one morning.
Julian Griffiths runs ES but also teaches. If you or someone you know would like to ski with Julian for a confidence-building series of lessons, please contact us to make a reservation.
How to Plan an Awesome Ski Holiday
Planning a holiday sometimes feels like a chore itself worthy of a holiday, and a ski holiday may, for some, feel like too much of a logistical challenge to overcome. Fear not, in this write-up it has been broken down into logical segments. How to plan a ski holiday is often a hotly contested subject, as everyone has their own organisational preferences. Here, we’ve broken it down to the bare bones to help you get off to a strong start.
FINDING THE RIGHT SKI RESORT
First off, you want to figure out which ski destination suits your holiday type best. Often, when you plan a ski holiday, picking a resort is the hardest part. Are you up for hard, challenging ski terrain or are mellow slopes your thing? Do you prefer a picturesque village or is a modern slope-side ski in / ski out apartment complex more practical? Is it important that the resort is child-friendly?
Many of these ski resort attributes are combinable, but sometimes you simply have to choose one or the other.

There are over 1100 ski resorts (counting all small towns and big resorts) in the mountain range known as “The Alps” so you have an abundance of choices. The mountain range stretches from the southern part of France, through Switzerland, south of Germany, north of Italy, west / south of Austria and even partly into Slovenia.
A useful resource to narrow things down is a website called skiresort.info. It contains a complete collection of all the ski resorts worldwide and you can search for resorts based on your preferences. But if you know you definitely want lessons with ES, get the low-down on our four resorts here.
ACCOMMODATION
Use the ski resort’s official website or your preferred source of accommodation reservations. You will find anything from two-star private bed & breakfasts to the most luxurious hotel or chalet you can imagine. Study the map of the resort to understand the location in relation to the ski lifts or other significant places. Some resorts have organised complimentary shuttle busses to ease getting to and from the ski lifts.

Your choice of accommodation may also have some sort of ski and ski boot storage for you to use, typically a heated room in the basement. Others will provide storage at the bottom of the ski lifts.
WHERE TO FLY?
Once you’ve found your ski resort it’s time to look into flight arrangements. Depending on your departure destination and choice of resort you will typically fly into one of the following airports:
France: Geneva or Grenoble
Germany: Munich
Austria: Salzburg, Innsbruck or Zurich
Italy: Torino or Geneva
In addition, a few airlines operate on a limited flight frequency to some of the smaller airports closer to the resorts (i.e. Chambery or Sion) during high season. If their schedule fits your travel dates they’re definitely worth checking out.
AIRPORT TRANSFERS
As you know by now, the Alps is a rather big area so getting from the airport to resort may take some time. Travel times generally range from one to four hours, depending on your choice of transport.
Four main types of transport are usually available:
TRAIN
Some resorts (like Verbier, Zermatt and St. Moritz) have excellent connection by train (you can even board the train at the airport) whilst other are more dependent on road vehicles.
SHARED TRANSPORT (minibus- to coach-sized depending on demand)
Shared transport is most often an affordable solution. You can expect a little waiting whilst they gather up all arriving clients form different flights, but they are good at coordinating to avoid too much waiting.

PRIVATE TRANSPORT
Private transport is of course ‘all for you’ and is a smooth and effective way to travel. It may sound expensive, but if you are a small group of three to eight people it’s worth comparing prices and sharing the cost.
RENTED CAR
If you are staying at the same resort all through your holiday, a rented car tends to be an unnecessary, expensive solution. Especially since some resorts, like Zermatt, are car-free.
These are the four ‘main’ types of transport. On top of that you can of course rent a helicopter at the airport and have it fly you to resort…!

THINGS TO CONSIDER
- Be aware of extra cost for bringing ski bags or excess luggage. Low-cost airlines are really stringent on weight limits, whilst others offer free ski carriage.
- If you are happy with your ski boots, bring them with you, but consider renting skis in resort. You will have the benefit of a great selection, plus you can try various models depending on the snow conditions.
- Bring some cash in local currency! There are still quite a lot of places on the mountain that only accept cash payment. There are of course plenty of ATMs, but it can be one of those things easily forgotten the morning before skiing.
- Look for savings when purchasing ski passes online in advance.
- Have a two euro coin handy at the airport for luggage trolleys.
- Make a packing list of all the things you think you will need. Then leave 40% of it at home!
- Use a duffel bag (or similar) when travelling. It is a lot smoother to pack your gear and also easy storable in a small hotel room.
- Book ski lessons. Ski instructors are, in addition to their profession, also highly knowledgeable about the resort in general.

The Verbier Boss des Bosses 2017
On March 15th, Verbier once again played host to the Boss des Bosses. For the uninitiated, the Boss des Bosses is Europe’s biggest inter-resort mogul competition. Like many a good idea, it’s origins can be traced back to late night drunken banter! Way back in 1990 an argument broke out in a Val d’Isere bar about which ski resort had the best skiers. The obvious way to settle the question being to get a bunch of skiers together, put them in fancy dress, pour a load of booze down them and send them down a monstrous field of moguls!
This year ES Sponsored the event, and our instructors were on hand to help build the course, carving out the bumps and shaping up the kickers in preparation for the arrival of the teams from Zermatt, Chamonix, Portes du Soleil and, of course Verbier. Each team consisted of 5 skiers, 1 telemarker, 1 snowboarder and at least 2 girls, with several of our own instructor were competing for both Verbier and Zermatt. The simple format sees the winner of each head-to-head race pick up a point for their team. An extra point is available for best form and best jump on the line of kickers at the bottom of the course.
The competition got underway around 2pm, once the spring conditions had softened up and the bumps became slushy. In the spectators’ area however, things got underway a little bit earlier particularly at the ES bar where we’d arranged for a supply of the excellent local beer from Winslow brewery.
As always the level of skiing was mind-blowing! Each skier spurred on by the crowd, showed scant regard for their knees as the hammered down through the bumps and span and flipped off the kickers. After whittling down the field it was left to Chamonix and Verbier to fight it out in the final, in the end the Verbier team reigned victorious with help from our very own instructors Elias and Julia. Chamonix came in second and Portes du Soleil completed the podium in third place.
As the competition came to a close the party showed little signs of slowing up as competitors and spectators alike slid the short distance down to Le Rouge. Once again a great day and a successful competition helped the Boss des Bosses to secure its place as one of the highlights of the season!



