James Taylor (JT)

JT knows his way around a pair of skis, and has coached since he was 15 years old in numerous sports. His ski seasons instructing are complimented by his Sport and Exercise Science degree. He has skied in Japan, New Zealand, France, Canada and Switzerland. In his spare time James loves free-riding, biking, playing guitar and flying his FPV drone. He has an open mindset, excellent patience and a fun style of coaching.

JT's clients say:

"Had two lessons with Hanes (JT). I have always skied and was sceptical I needed a lesson but it made a HUGE difference. Super supportive, pushed me the right amount and improved my skiing a lot!" - Trip Advisor, 5 March 2026

"We had an outstanding experience with our instructor, James Taylor (“JT”). He was knowledgeable, patient, and thoughtful. JT did a great job calibrating tips and insight for each skier in our group that fit their experience and goals. He also chose runs that were appropriate for everyone’s ability. We also had some great one-on-one sessions that were really helpful. He went well beyond his official responsibilities and helped us find the right places for lunch and breaks. He even let me borrow his guitar! I really can’t say enough about how terrific he was. We highly recommend him and the whole Verbier team!" - TripAdvisor, 17 January 2026

"We had James Taylor, JT, as our guide and instructor for 8 people. He was awesome. So patient, leading, caring and fun! Could not have done it without him!" - TripAdvisor, 7 January 2026

"I would highly recommend getting lessons with JT, he is an amazing skier and was able to easily pass along some tips for carving to help me get to the next level."- TripAdvisor, 24 December 2026