
JT knows his way around a pair of skis, and has coached since he was 15 years old in numerous sports. His ski seasons instructing are complimented by his Sport and Exercise Science degree. He has skied in Japan, New Zealand, France, Canada and Switzerland. In his spare time James loves free-riding, biking, playing guitar and flying his FPV drone. He has an open mindset, excellent patience and a fun style of coaching.
JT’s clients say:
«Had two lessons with Hanes (JT). I have always skied and was sceptical I needed a lesson but it made a HUGE difference. Super supportive, pushed me the right amount and improved my skiing a lot!» — Trip Advisor, Mar 5
«We had an outstanding experience with our instructor, James Taylor (“JT”). He was knowledgeable, patient, and thoughtful. JT did a great job calibrating tips and insight for each skier in our group that fit their experience and goals. He also chose runs that were appropriate for everyone’s ability. We also had some great one-on-one sessions that were really helpful. He went well beyond his official responsibilities and helped us find the right places for lunch and breaks. He even let me borrow his guitar! I really can’t say enough about how terrific he was. We highly recommend him and the whole Verbier team!» — Trip Advisor, Jan 17
«We had James Taylor, JT, as our guide and instructor for 8 people. He was awesome. So patient, leading, caring and fun! Could not have done it without him!» — Trip Advisor, Jan 7

Archie & Iona says
We had the best week skiing with JT! All the itineraries and jumps we could ever have wanted !! Arch nailed his 180° s and Iona improved carving! Mya loved all the off piste too! Thank you v much and see you in 2 years after our gallivant around South America!
Harley Pelosi says
I was instructed by James this week and was very impressed with his teaching effort and he was great fun, I would recommend James to other people because he is a very enthusiastic instructor. This is the second holiday we have used James as our instructor. He is very patient and makes learning lost of fun and makes it quicker to learn. I have improved my skills and tech nice over the last five days and look forward to seeing James in the future
Ossie says
James was very professional, this is the second time we have had him (we requested) he was very good with us lads. Loved to be enthusiastic and took our skiing to the next level. He is very patient and makes learning lots of fun. Even over 5 days i’ve improved massively. I can’t thank James enough. A lot of great memories have been made. I look forward to seeing James in the future
Beau says
Was really fun and enjoyable, great way of teaching. Can’t wait to revisit next year was great fun and loved every minute of being taught by James.
Sascha Meier says
James took the time to explain everything in a patient and great way. He helped me in feeling confident and safe and really shared valuable recommendations on how to become better. I would book a session with him anytime again and would recommend him to friends.
Farah Behbehani says
JT is a wonderful coach, he is amazing with young kids. My children have really improved their skiing and they love him.
Jack says
Had a great time with James and learnt a lot. Massively improved in skiing in the few days I was with James.